Accessibility to the decision maker is a critical factor in the business negotiations/sales process. We try to assess how decisions are made and which individuals have the real power to say “yes”. A person’s title is not always a clear indication of whether that individual has real decision-making authority.
The following Decision Styles, summarizes some common decision styles that you may encounter. Knowing the type of decision processes your prospect is likely to follow allows you to respond n a more effective manner
Decision Styles
Authoritarian: Owner resolves problems or makes decisions using information available at given point in time with no outside participation
Or
Owner /Executive obtain information which he/she seems important from others and then makes the decision. Other employees/advisors may not be aware as to why information is requested or how it will be used. They only provide information requested and are not part of the process to evaluate alternative solutions to problems.
Consultative: Owner/Executive shares problems/concerns individually with some other employees/advisors and asks for input. After receiving input, owner/executive makes decision that may or may not agree with suggestions of other employees/advisors.
Or
Owner/Executive shares problem/concern with other employees/advisors as a group and asks for group input. After group input is obtained, owner/executive makes decision that may or may not agree with group suggestions.
Participative: Owner/Executive shares problems/concerns with many other employees/advisors – both as individuals and as a group. Owner/executive works with involved parties to generate and evaluate alternative solutions. Owner/executive stresses need to generate a group consensus on how to best solve the problem. Once group reaches consensus, owner/executive accepts decisions and works to implement it.
Which Decision Style do you subscribe to?
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